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BMW iX vs. Rivian R1S: A Tale of Two Luxurious EVs

In the arena of electric SUVs, two titans clash: the 2024 BMW iX and the Rivian R1S. Both boast impressive features and undeniable luxury, but they cater to distinct driving desires. Buckle up as we dissect their strengths to help you steer towards your perfect electric chariot.

2024 BMW IX

The BMW iX is an electric SUV focused on luxury and driving pleasure. It boasts a posh interior with top-shelf materials and delivers sharp handling for a sporty feel. With excellent efficiency, it prioritizes both performance and affordability on electric charges. Backed by a renowned brand with a strong dealership network, the iX is ideal for drivers seeking a luxurious and thrilling electric driving experience.


The Rivian R1S is an electric SUV built for adventures. It offers 7-seat practicality, tons of cargo space, and tackles tough terrain. Safety is a highlight, and the interior is eco-friendly. It prioritizes function over luxury, making it ideal for those seeking a spacious and adventurous electric ride.

Top Reasons to Buy the 2024 BMW iX vs. Rivian R1S


Interior Feature

2024 BMW iX

Rivian R1S

Seating Capacity

Up to 5 passengers

Up to 7 passengers


Panoramic glass roof

Optional panoramic glass roof


Premium leather upholstery options

Vegan-friendly synthetic leather upholstery

Trim Options

Natural wood trim

Sustainable wood trim options

Infotainment System

BMW Live Cockpit Professional with 14.9-inch touchscreen

16.0-inch touchscreen infotainment system

Digital Instrument Cluster

12.3-inch digital instrument cluster

12.3-inch digital instrument cluster

Climate Control

Tri-zone automatic climate control

Tri-zone automatic climate control with rear-seat vents

Audio System

Harman Kardon surround sound system

Premium audio system options (Meridian, Rivian’s own)

Additional Features

Ambient interior lighting, optional massage seats

Interior storage solutions, heated and ventilated seats

Charging Time

Using a level 2 charger, the BMW iX models with the 240-kWh battery take around 12 hours to fully charge.

Using a level 2 charger, the Rivian R1S models with the 135-kWh battery take around 13 hours to fully charge.

Fuel Economy

The BMW iX, including the upgraded M60 model, achieves up to 77 MPGe in the city and 80 MPGe on the highway.

The Rivian R1S, equipped with a quad-motor powertrain, achieves up to 75 MPGe (miles per gallon equivalent) in city driving.


The BMW iX has up to 324 miles of range in the base model, but this decreases to about 300 miles with larger wheels.

The Rivian R1S, equipped with a standard 105-kWh battery pack, has up to 260 miles of range.



The BMW iX interior excels with its premium craftsmanship, cutting-edge technology like the iDrive 8 infotainment system, and luxurious comfort features such as heated and ventilated seats, making it a top choice for those seeking a refined driving experience.

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Atmospheric Ambiance

The standard Panoramic Moonroof of the new BMW iX is embedded with thousands of liquid crystals, which provide a unique, electrochromatic shading effect when desired. At the touch of a button you can go from viewing the open Indiana skies to your private retreat.

Harmonious Technology

You can seamlessly switch between the latest iDrive 8.0 Operating System, Apple CarPlay, or Android Auto. Use MyModes to create your own Sport, Efficient, or Personal driving environments. Explore new roads with the Head-up Display, enhanced with augmented reality navigation. Remote Software Upgrade will keep your system up to date.

Shy Tech

A hidden world of interaction and functionality is at your fingertips in the First-Ever BMW iX. Shy Tech features, like the sound system cloaked by acoustic fabric, radiant heat in the dash and door panels, and haptic controls concealed by open-pore wood trim, are subtle and highly engaging.

BMW of Schererville is located at: 1400 U.S. 41 • Schererville, IN 46375
BMW of Schererville 41.495809, -87.473134.